8 Advantages of Cross-Platform Development Services That You Should Know

Cross-Platform Development Services

With the idea of cross-platform development starting way back in 1995 with WORA, the concept has expanded vastly according to the current scenario. It has also managed to create a distinct mark in the digital market space. Cross-platform development has posed as the perfect alternative to native app development as it provides a practical and fast solution to the developers.

The concept of ‘Write Once, Run Anywhere’ has made it possible for a developing team to write a single source code for a particular application that can be used on any platform, be it iOS, Android, or Windows. It is essential to know about the minor challenges that this framework contains to identify cross-platform web app development advantages.

The Demand for Cross-Platform Development 

The cross-platform frameworks were used earlier to create simple games and applications. With the development of technology and rapid market growth, cross-platform development has increased significantly, but some challenges need to be addressed. The developing team for cross-platform apps faces difficulties in balancing the cross-compliance associated with the applications. Some issues are also seen due to uneven communication with the natives and other parts of the devices. 

Moreover, bugs and errors related to performance can lead to glitches and other problems for the users. Thus these may lead to bad user experiences. You can solve these because of the apps’ cross-platform origin. Despite all these minor issues, cross-platform app development still holds more extensive ground. So let us look at some of the advantages of cross-platform application development:

Advantages of Cross-Platform Development Services

1. Maximum audience reach

The most significant advantage of cross-platform web app development is its reach to audiences on various platforms. Therefore, it is now a reality that you can launch a single application, which caters to iOS, Android, and Blackberry users and access it through Windows. It will help a company to make its app reach the maximum number of audiences.

2. The Similarity to Native App Development

The main intention of cross-platform technology is to provide users with a native-like app development experience. Although cross-platform app development is faster than native app development, this does not signify any hindrance in the quality and the performance of the apps. The cross-platform applications provide high-functionality. Like the native apps, this is made possible because of the different technologically advanced tools and functionalities. 

The significant difference between the native and cross-platform apps is the number of source codes required for each framework. While the native app development requires different base codes for other platforms, the cross-platform app development utilizes a single source code. Except for this, the cross-platform apps look very close to the native apps in terms of performance.

3. Reusability of the code

This feature of the cross-platform framework acts as a significant benefit for the developers and the deployment team. Not only does this reduce the time needed for development, but it is also very cost-effective. Using the main source code that will be able to run on all the platforms eases everything. Hence, a developer can write, customize specific codes, deploy it on platforms, and even use those in the future, thus eliminating the need for repetitions. This particular framework also ensures fast prototyping, which is very important for more rapid and effective app development.

4. Minimized expenses

The involvement of high finances in the application development sector poses a problem to many willing clients. Now, the cross-platform app development option is available, and it is possible to launch apps within a limited budget successfully. With features of code reusability and the availability of useful app development tools, the expenses are less since there is no need for creating different codes for different platforms. Therefore, the companies can only hire a single developer team in place for multiple units, thus cutting costs. Moreover, a cross-platform framework also helps in reducing the upfront costs through the development of demo apps.

5. Seamless Cloud Integration

Applications developed as cross-platform apps are compatible and can utilize different plugins included in the cloud. The developers can easily use these plugins integrated into the cloud settings to upgrade the applications’ validity and enhance the aesthetics and working mechanisms. So, easy cloud integration signifies the availability of a single base code that can be seamlessly merged with different kinds of extensions to improve the applications’ functionality. 

6. Quicker Development

Cross-platform development has always managed to outrun the native app development regarding the development time needed. With faster development and effective deployment of the apps, the cross-platform framework stands as the ideal option for companies. The code reusability feature acts as a significant factor in quicker app development as it is written only once. The same source code is integrated into different platforms according to the need. The time constraints are reduced significantly, diminishing the development time and efforts by 50% to 80%. 

While a company hires some developers to create an application for different platforms in case of native app development, cross-platform development only requires a single team of developers that can generate codes compatible for all the devices and platforms, be it iOS, Android or Windows. It also reduces the time to market and competes since a user is getting access to a particular application before any similar app arrives. Quicker development also means that developers can now devote more time to bug fixes and error removal.

7. Easier customization

With the web market becoming ferociously competitive and evolving rapidly, merely developing an application and launching it won’t be enough. Therefore, it is imperative to provide regular updates and customizations to these apps, especially those meant for business purposes. Although since the native apps go through a cycle of complicated codes and rapid examining systems, it is never easy for the developers for these apps to provide the desired results. 

However, this intricate process narrows down to just some minor alterations in the source code with cross-platform frameworks. It results in speeding up the entire process, reduces the workload on the developing team, and provides the cross-platform apps with a head start over other native apps. A more comfortable customization option also enhances customer engagement, which is an essential thing for any business application.

8. Effortless app maintenance and deployment

With the cross-platform framework, looking over maintenance issues becomes very easy for the developers. Since there is only one source code for all the platforms, updates can be easily pushed by syncing with all other devices and platforms. Developers need to work on a single code database, which will save time as well as money. For any operational issues or bug fixes, the solution becomes very easy for the developing team. Since these problems will occur in the source code and fixing only these bugs will be sufficient for all the platforms.


With the digital marketing sector increasing, it has become necessary for every company to shorten their budget. Therefore, cross-platform app development emerges as the perfect alternative to native app development. With this framework in use, the job has become relatively easy and fast, thus adding more value to businesses worldwide. With more advantages than disadvantages, cross-platform apps have become a force to reckon with. The use of a single source code instead of multiple ones for different platforms and all the advantages discussed in this article makes cross-platform web app development an excellent opportunity for every company and developer.